OUTSIDELINERS

SELF-INITIATED · DIGITAL

TOHWA JOOGA 108

A quiet way into yoga.

今日の自分に、ひとつのヨガ。

ROLE
Creative Direction / Digital Experience / Content Curation
PROJECT
Self-initiated · Developed & operated by OUTSIDELINERS
YEAR
2026 — ongoing
TOHWA JOOGA 108 — four questions: experience, today's yoga, mood and time
TOHWA JOOGA 108 in Finnish — opening screen with a dandelion illustration

ヨガを探す時間から、自分に向き合う時間へ。

TOHWA JOOGA 108は、OUTSIDELINERSが企画・制作・運営する、日本語・英語・フィンランド語のヨガ動画ガイドです。

経験、目的、気分、使える時間。その日の自分について答えることで、今に合うクラスを一本選びます。動画は内容をもとに選定し、それぞれの講師の名前とともに紹介しています。

日本の余白と、北欧の静けさを手がかりに。言葉、画面、選択の流れを整え、ヨガを日常へ迎え入れるための入口をつくりました。

構想からウェブサイトの設計・制作、コンテンツの選定、継続的な運営まで。OUTSIDELINERS自身が育てていく、ウェルネスのプロジェクトです。

Less time searching. More time for yourself.

TOHWA JOOGA 108 is a yoga video guide conceived, designed and operated by OUTSIDELINERS, available in Japanese, English and Finnish.

A few questions about experience, intention, energy and time lead to a single class for the moment. Each video is selected for its content and presented with clear credit to its teacher.

Drawing on Japanese restraint and Nordic quiet, the project brings together language, interface and thoughtful curation to create a welcoming way into yoga.

An ongoing, independent project spanning concept, web design, development and operation.

HOW IT WORKS

  1. 01

    Experience

    経験

  2. 02

    Intention

    目的

  3. 03

    Energy

    気分

  4. 04

    Time

    時間

  5. One class

    今に合う一本

TOHWA JOOGA 108 in English — question 01, your experience
English — 01 Your experience
TOHWA JOOGA 108 in Japanese — question 02, today's yoga
日本語 — 02 今日したいヨガ
TOHWA JOOGA 108 in English — question 03, how you feel
English — 03 How you feel
TOHWA JOOGA 108 in Finnish — question 04, how much time do you have?
Suomi — 04 Paljonko sinulla on aikaa?
TOHWA JOOGA 108 in English — one video for you, with the reason it fits every answer
English — One video for you

日本語 · English · Suomi

VISIT TOHWAJOOGA108.COM ↗
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